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Smoothing Gel

As I Am Smoothing Gel

8 oz | Styler, Second Day Styler, Finisher | Gel
see all As I Am products

Wherever and whenever you want your hair to "lay down and stay awhile", reach for this superb smoother. Unlike...

Approximate price: $8.00
Availablity: Salon/beauty store, CurlMart

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silicone freesulfate freeparaben freemoistureanti-humectant
Wherever and whenever you want your hair to "lay down and stay awhile", reach for this superb smoother. Unlike the average gel, it doesn't contain harsh ingredients... Instead, it's made with organics which do the job, but in a gentle, healthy way. Great for smoothing the hairline or other areas of your "do" where you desire sleekness.

Product Attributes: moisture, shine, anti-humectant
Aqueous (Water, Aqua Purificada, Purified) Extracts: Beta Vulgaris (Beet) Root¹, Aloe Barbadensis Leaf Juice ¹, Glycerin¹, Triethanolamine, Carbomer, Hydrolyzed Wheat Protein², Laureth-23, Potassium Sorbate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance/Parfum, Limonene. Source: 1-Natural; 2-Wheat Derived

Ingredient Attributes: silicone free, sulfate free, paraben free
  • BlueNile
  • Type 4a
Curl Rating: 5
Apr 19, 2013
This stuff is the bomb. I am 4 months into my transition and I have tried curl activator gels, eco styler, aloe vera gel and ampro. This stuff slicks my hair down and it stays. It brings out my waves like crazy. My hair has a sheen to it that I never got with the other gels. This gel holds my hair all day. The others konked out by midday. It's not crunchy or sticky. It rinses out easily. It smells yummy.I have nothing but good things to say about this gel. I only wish it came in a bigger container. I am going to stock up on this stuff. I now feel like I can make it through my transition. I have fine, 4a hair
  • katintheoc
  • Type 3c
Curl Rating: 4
Apr 02, 2013
I really like this gel. It's good to find a good hold smoothing gel in something on the natural side. It works for my updo's and slick backs. Another good find from As I AM.
  • mykinks46
  • via CurlMart
  • Type 3b
Curl Rating: 5
Mar 20, 2013
I LOVE IT!!
  • nenehbee
  • via CurlMart
  • Type 3b
Curl Rating: 5
Mar 08, 2013
This is the BEST smoothing gel that I've used! My hair looks so sleek and feels so soft. This is an excellent buy! I highly guarantee everyone to buy this product!
  • nenehbee
  • Type 4a
Curl Rating: 5
Mar 07, 2013
This is the BEST smoothing gel that I've used! My hair looks so sleek and feels so soft. This is an excellent buy! I highly guarantee everyone to buy this product!
  • costumeloftla
  • via CurlMart
  • Type 3a
Curl Rating: 1
Jan 05, 2013
HEAVY! WAY heavier than KCCC and I'm not crazy about that product either. SUPER greasy. Na ah! Nope. Not a fan. Sorry.
  • jjones01
  • via CurlMart
  • Type 3a
Curl Rating: 4
Dec 03, 2012
Nothing spectacular, but it works!
  • tamayrap
  • Type 4b
Curl Rating: 2
Sep 05, 2012
4b The scent is great. I love these products but I notice when I use the smoothing gel I don't get a good hold once it dries. I also noticed I am left with a flaky build up wherever i apply the gel. I have to use a lot of the product to get my edges really smooth.
  • BossladyT
  • Type 4a
Curl Rating: 4
Aug 06, 2012
Ok this is by far one of the BEST non Harding smoothing gels I have used in ALONG time. if you literally follow the instructions it really works. No residue the next day and all you have to do is dampen the section the next day and smooth down. You don't even need to apply more. I tend to tie my hair down while getting dressed for extra smoothness, but you really don't have too. Only con is the shine its very little for me but the hold is excellent and this is in my staple pile for sure.
  • sammysam
  • Type 3c
Curl Rating: 5
Jul 31, 2012
The best edge gel I've found! It lays them down without making them hard (even when I don't use a scarf). It never flakes and the next day a little water reactivates the gel. Love it!
  • ypossu
  • Type 3b
Curl Rating: 2
Jun 21, 2012
Well, this product do what it says, but my sensitive scalp doesn't want anymore, I think i am protein sensitive.
  • samone1194
  • via CurlMart
Curl Rating: 2
May 11, 2012
I purchased this gel and I do love the smell and the ingredients. I also love the way that it hollds down my sides and I have had a few twist done with it. I did love that ; however on Wednesday I put it on to do a wash and go and Thursday morning I had small white balls all over my head SMH I had to do a puff. This gel is only good for certain things but not a wash n go. (Hair type 4b)
  • leslie2877
  • via CurlMart
  • Type 3b
Curl Rating: 2
May 03, 2012
I thought that for sure this would be a winner because it got so many good reviews. I used it today to put my hair in a ponytail and to define my curls in the pony. It seemed to smooth and define my curls wonderfully when my hair was wet, but as the day progressed, my edges and the rest of my hair became frizzy. I also used almost half the jar just for that. It's not worth it and doesn't hold up to what it says.
  • curlisle
  • via CurlMart
  • Type 3b
Curl Rating: 3
Jan 29, 2012
This did not work for me and I really wanted it too. I liked the scent but the hold was not great, I got frizz, and it did not tame my edges. When I rinsed my hair felt kind of stripped which was weird. Im giving it 3 stars cause my hair be picky and I knkw as I am makes great products. No two heads are alike so I still say its worth a try.
  • Prettychic75
  • via CurlMart
Curl Rating: 4
Dec 22, 2011
Great product to use for slicking back one's hair with for creating buns and ponytails with. Also, it is perfect to use if you just want to tame your edges as well. The only reason why I did not give this product 5 stars is because it has very sweet scent to it. The scent is artificial and certainly could be toned down a bit.
  • dangelkim
  • via CurlMart
Curl Rating: 3
Dec 10, 2011
This product works well for my edges when I just want the small curls and edges to lay down and its not harsh.
  • fridayt
  • via CurlMart
  • Type 4b
Curl Rating: 5
Sep 08, 2011
Fantastic! I am transitioning and found it great! I use it to smooth my new growth down- I have about 4 inches. It brings out my natural waves and curls beautifully. Also makes my hair shiny and defined. Love, Love, Love! Lasts for 2 days then I have to either wash or re-wet and apply again. It's not greasy and I have no buildup or flakes. This is a must have for me!
  • Product
  • Type 3a
Curl Rating: 5
Sep 03, 2011
This is great gel! I have had a hard time finding one that controls my hair, yet curls it. It holds well and I use it with the curl definer. I have to say that I love this line. It is economical, the products smell great, and they do what they say plus work well with each other. The Coconut CoWash is the only cleansing conditioner that I truley love. I have to say that my hair looks so shiny and bouncy with these products.
  • shortnsweet
  • via CurlMart
  • Type 3c
Curl Rating: 5
Aug 05, 2011
THE BEST GEL EVER!!!!! Goodbye eco!
  • krazikinkz
  • via CurlMart
  • Type 4b
Curl Rating: 4
Jul 14, 2011
laid my hair down but had a slight dry feeling afterward
  • arielevette
  • Type 4b
Curl Rating: 5
May 25, 2011
What I liked about this gel was the fact that my hair did lay down when I did my afro puffs, but didn't feel hard or anything like that.
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Our Rating System explained…
Curl Rating: 5 5 Curls: Results were consistently dreamy. Worth repurchasing in large sizes.
Curl Rating: 4 4 Curls: Results were better than most. Would repurchase, just not in bulk.
Curl Rating: 3 3 Curls: Some redeeming qualiities but inconsistent or an incomplete solution. Repurchasing hesitancy.
Curl Rating: 2 2 Curls: Had at least one positive trait, but the negative outweighted the positive(s) without question.
Curl Rating: 1 1 Curl: If I were stuck on a desert island, and this product was the only one available, I'd make my own stuff on the island.