Articles By CristinaC

Initially Amanda thought the hair bow trend would look too juvenile on her, but then she tried it out and found a few cute styles that work for her hair and personal style. She still wanted to look and feel her age no matter where she wore this style. Watch the video for three different takes on the cute (but not too cute) hair bow: a roll and tuck, a bun, and a half up wash and go.

What Amanda used

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Evelyn reviewed the SheaMoisture Raw Shea Butter Extra-Moisture Transitioning Milk - phew! It's a mouthful but so worth it. Evelyn has fine, low density, Type 4A coils that have been bleached and dyed blue, or in her words "dyed, fried and laid to the side." Her hair used to be low porosity, but since dying it it has become high porosity. So although she's not transitioning, she needs all of the moisture she can get.  

"It's super slippery, that's the reason I love it. It's super slippery and moisturizing. Before I bleached my hair I would have said this was greasy, but now that I need the extra slip and moisture, and ingredients like argan oil, shea butter, coconut oil... it's packed with all the good stuff your hair needs." - Evelyn

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Nikki reviewed the Karen's Body Beautiful Sweet Ambrosia Leave-In Conditioner and compared it to her other Holy Grail, Kinky-Curly Knot Today. Nikki has fine Type 3C curls with medium density and porosity. Her favorite style is a WNG (Wash N Go) and she spends about 25 minutes to an hour styling it once a week. If you have similar curls to Nikki you might want to check out the Sweet Ambrosia Leave-In!

"My curls get really tangled and I get a lot of single strand knots, so this has really helped to get those knots out of my hair. And this really does help to moisturize your hair. AND like Knot Today, the ingredients are things you can read. It's not some crazy stuff that you have to get a book or Wikipedia to figure out. You can actually read the ingredients in here and it's all natural" - Nikki

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For more reviews and tutorials, subscribe to NaturallyCurly's YouTube channel, The Twist!

MORE: #AskNikki Swimming with Natural Hair


All curls, coils and waves are totally unique, so their haircare routines should be too. The hair products you use and the way you apply them can vary drastically from one woman to the next, and today we're going to see how these women care for their hair.

Devri's Curly Hair Routine

Devri has color-treated Type 3C curls, so she has to maintain a very moisturizing curly hair routine to keep her hair moisturized and healthy. Here's how she creates her favorite style, the wash and go.

What You'll Need

Directions

  1. Divide hair into 4 sections
  2. Mix 2 parts Deep Treatment Masque with 1 part of your favorite oil
  3. Distribute throughout the hair, let sit for 15-30 minutes and rinse with Moisturizing Cream Shampoo
  4. Condition with Hydrating Cream Conditioner
  5. Use a quarter size of the Leave-In Conditioning Repair Cream to damp hair
  6. Divide hair into sections again and mix the Define & Shine Custard with the Curl Activator Cream. Apply this mixture to the curls from root to tip for definition and hold.
  7. Apply Grow Strong Strengthening Treatment to your roots to prevent breakage. 

Cristina's Wavy Hair Routine

Wavy hair needs moisture to prevent frizz and encourage curl definition, but it's key to use lightweight products so as not to weigh down the curl. Here is how Cristina washes and styles her Type 2C, wavy pixie haircut.

What You'll Need

Directions

  1. Wash the hair with Moisturizing Cream Shampoo and Hydrating Cream Conditioner 
  2. Apply a small amount of Creamy Hair Lotion to the ends of your hair when wet
  3. Scrunch the curls to encourage them to form, and then lock in the curls with Shine and Hold Mist
  4. Optional: For Cristina's style she likes to slick down the hair on one side of her head with a few drops of Super Shine Hair Silk

 

Lakeisha's Coily Hair Routine

Lakeisha likes to use thicker creams on her Type 4 hair to keep her hair hydrated and soft. These thick creams would weigh down Type 2 waves, but they're absolutely essential for coily girls.

What You'll Need

Directions

  1. Start by washing with the Conditioning Co-Wash in between shampoos
  2. Apply the Leave-In Conditioning Repair Cream to keep your hair moisturized 
  3. Apply Coconut Curling Cream to style your coils 

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This post is sponsored by Cantu.


Five years ago, the landscape of advertising and celebrity endorsements was a well oiled machine, and one that consumers were growing increasingly attuned to. Consumers these days are savvy enough to know that your favorite celebrity has been paid to appear at that event, that outfit was given to them in exchange for a Red Carpet plug, and that "paparazzi" shot is probably a planned photo op. As growing mistrust of traditional advertising became palpable, brands turned to a previously untapped source of credibility and authenticity: the blogger.

But as bloggers begin to expect compensation for their resources and their reach, and rightly so, the waters of the blogosphere are muddied and their credibility called into question. While bloggers, YouTubers and brands navigate the uncharted territory of sponsored content, consumers today are faced with the challenge of discerning who they can and can't trust. Does my favorite blogger genuinely like that product, or have they been paid to mention it? Quite likely, it's a mix of the two. And that's where things get complicated.

To address this phenomenon as it evolves, NaturallyCurly hosted a panel with representatives from each interested party: the blogger, the brand, and the consumer. Host, TextureMedia Inc. Co-Founder and President Michelle Breyer, led a discussion between blogger, YouTuber and TV personality Shannon Boodram, curly community member and consumer Jordan Maney, and Sundial Brands Co-Founder Richelieu Dennis (of SheaMoisture and Nubian Heritage). 

Much as NaturallyCurly did 15 years ago, the blogger platform arose as a solution to a consumer need and the desire of women to express themselves and connect with likeminded people. "That's how this started," says Dennis, "it was women helping women figure out how to solve their issues, particularly as it pertained to their hair." Not only have these women had a profound impact on their friends and followers, as the co-founder of a well-liked brand in the curly hair community Dennis acknowledges that "we should also realize that the brands that have been impacted and helped by the bloggers and vloggers stand to benefit considerably." And he feels this relationship goes both ways, "bloggers themselves have benefited in terms of becoming more known, having some celebrity and being impacted in ways that have also advanced their experience. All in all I think it's been a very symbiotic relationship but I do see that that's started to change."

One of the biggest changes and indeed the hottest topic in the arena today is the question of compensation. TextureMedia Inc. President Michelle Breyer says "we know brands are compensating bloggers and vloggers, we know an increasing number of bloggers and vloggers are wanting compensation. How does that affect the message?"

Curly hair guru Shannon Boodram says the message should still be intact. "I look at it as you're paying for the amount of effort that I put in, but I'm not feeling influenced because I'm doing my brand a service and my audience a service no matter what I choose to say about the product." Dennis and Boodram are on the same page here, "one of the things that has always troubled me, is you have bloggers and vloggers that dedicate their time, dedicate their resources... and these brands have been very successful based on the work that they've done. Me personally I feel it's unfair that they don't participate in the financial rewards of doing that role," though he acknowledges that his personal view differs to others on the brand side of this exchange. So what the brand is really paying for here is not a positive review, but rather "direct access to a market" Boodram says, "and with that, authenticity is the currency - that's what you're providing in exchange."

This model challenges a lifetime of learned consumer behavior - if a positive review has been paid for, how do we know that review was not made under the influence? When giving product recommendations is a personal hobby, and one that you originally did for free, there's a fine line between promoting a product you love, and being paid to promote a product. However Boodram argues it's not a fine line, but "a huge gaping hole."

She compares it to television advertising in which actors are paid to promote a product, "you know she's a paid actress so her credibility is null and void, so once [a blogger] crosses that line of being a puppet, you no longer really have a voice as a blogger. You should now be on television in the commercials." If bloggers and professional actors are both being paid to perform the same service, what is the difference? Boodram points out that advertising in magazines is required to divulge that it is paid advertising, "if [bloggers] are going to feign authenticity... if you're sort of muddling the two, then you're not doing your service at all." To further complicate matters, blogs and YouTube are composed of many different personalities - that is what we love about them - so not every blogger or YouTuber will approach this issue in the same way.

As brands and bloggers work together to find the balance between sponsored endorsements and genuine opinion, it is the consumer that is left to discern for themselves the difference between the two. Luckily, Michelle Breyer feels that as a "savvy consumer, and I believe most women with curly and coily hair are a very savvy consumer, they can figure out if someone's being authentic or not."

You can view the full panel discussion on YouTube and decide for yourselves: do you feel the act of paying for sponsored content on blogs and YouTube diminishes the authenticity of that medium? 

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Our Social Media and Community Manager Evelyn likes to keep things s-i-m-p-l-e. So when she told us she was going to try her hand at a DIY whipped shea butter we knew it was going to be an easy-to-follow recipe that even the most novice of Curly Mixologists could do at home. With a few drops of your favorite essential oils and a little bit of shea butter you can whip up a super creamy mix that's  great for sealing moisture into your skin or hair! 

What You'll Need

Directions

  1. Combine the shea butter and jojoba oil in a bowl
  2. Boil a pot of water and place your bowl inside the pot to create a double boiler, stir until soft
  3. Add less than 10 drops each of spearmint and lemongrass essential oils
  4. Whip the mixture with a handheld mixer 
  5. Create a piping bag by placing a ziploc bag inside a large cup
  6. Scoop the whipped mixture into a ziploc bag
  7. Cut a hole in one of the corners of the ziploc and squeeze the mixture into a container

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We couldn't think of 10 reasons, so here are 9 reasons straight hair is better than curly hair, as illustrated by our favorite curly comic Tall N Curly!
















Illustration by TallNCurly for NaturallyCurly



Just because your hair is super short, doesn't mean you can skip the moisture! Here's what Drystal uses on her Type 4A hair.

The Products

You can find Drystal on Instagram and Twitter


 

 

 

 

Lupita Nyong'o was in a league of her own last night at the 2014 Academy Awards. From her ethereal Prada gown to her heartfelt acceptance speech to her flawless hair. You can pick your jaw up off the floor now because we have the answer to the question we've all been asking ourselves "How does she do it." Or at least, how does she do her hair. Lupita's hairstylist Larry Sims shared how he styled the Oscar winner's hair for the big night!

And if you don't happen to have a Fred Leighton diamond headband laying around, that's ok. A regular headband can do the job just as well. Once you've mastered the hairstyle, all we need is a paper version of Lupita's dress from the 4-year old fashion prodigy and we'll be set!

Step 1

Larry started Lupita’s look by applying a quarter-size amount of  Smooth ‘N Shine Go Pro Curls Gelle Parfait on Lupita’s damp hair, and then diffused her hair to create a fine curl and texture.

Step 2 

Larry then used Smooth ‘N Shine Go Pro Gro Crème Oil to smooth out the front of Lupita’s hairline. He also applied the Crème Oil on the sides of her head to give her hair a smooth and shiny finish.

Step 3 

After her hairline was smoothed, Larry then pushed back Lupita’s hair with a diamond Fred Leighton headband. He then shaped the crown of her hair around the dazzling tiara.

Step 4 

Larry completed Lupita’s look with göt2b rise and shine luminous lift hairspray for extra flexibility with an added glossy hold that will keep her locks in place throughout a night of star studded after parties.

 


The Products

The products that I used were:

The Technique

To accomplish this look, I brushed my hair into a high bun with a bristle brush, using the gel and coconut oil. I added one pack of kanekalon braiding hair, with the rubber band still attached to my bun.

Then, I braided the hair halfway down and attached a rubber band at that point.

Next, I rolled the other half of thehair around my bun and pinned as I rolled (roll tuck and pin). 

You can find Cherrell on Instagram and Etsy.



Total 3 results.

Fake a Pixie with This Updo

All of the fierceness of a pixie cut, without any of the commitment.
April 24, 2014 Read more »

10 Hair Milks and Butters for Every Curly Girl

Hair milks are like lotions for your hair; they provide the daily moisture that your curls need.
April 24, 2014 Read more »

Straight Hair: Stylish or Insecure?

"I no longer wear my hair straight and no longer care if others can see my growth and length."
April 24, 2014 Read more »