Articles By Katie Korein

Katie : Curl Pride winner

Katie Korein was the winner of our Curl Pride contest, a national essay contest that asked kids to tell us why they needed a curly makeover. Her essay was selected from hundreds of entries. Katie and her family were flown in March to New York, where she received a makeover from "Curly Girl" author Lorraine Massey of Devachan Salon & Departure Lounge. Katie will be checking in with us throughout the year to update us on her curl journey.

With my new products in hand -- DevaCare No-Poo and DevaCare One Condition -- my curls are looking better than ever! They have definition and shine. The more I use the products, the better my hair looks. For example, when I get them wet in the pool, which is often, I come out with perfect ringlet curls. It isn’t a frizzy mess anymore!

Also, I’ve let my hair just grow and grow -– a suggestion made by Lorraine Massey, the owner of Devachan Salon – and that has been a success. The longer my hair grows, the better my curls look. For my type of curl -– big, thick, and loaded with possible frizz issues –- my curls look better as they’re growing longer.

My biggest challenge has been to let my hair out and free instead of sticking it back in a ponytail all the time. In the summer, when it is hot, I just want to get it back and out of my way. But I’m much more open to letting it out. I remember seeing all the curly girls in New York wearing their hair out –- not in a ponytail. I’m still working on loving my curls as much as the dozens of people who stop me to tell me how awesome my curls look.

I really miss the girls, and I talk about my adventures in New York all the time. It truly was a once in a lifetime experience.

Thanks and good luck all you Curly Heads out there!!!!

Fondest Regards,
Katie and her parents


How does one describe a child's evolution from hating her curls to loving them? The transformation for us began recently when our 8-year-old daughter, Katie, became a finalist, and ultimately the winner, of the Curl Pride Contest.

Gretchen, Michelle and Katie

The owners of graciously flew us from St. Louis to NYC, put us up in a hotel suite in the heart of Manhattan, arranged for a curly hair makeover at a famous Manhattan salon, provided a year's supply of curly hair products, and gave Katie $500 spending money.

Before meeting Michelle and Gretchen, the owners of (and and curly hair guru Lorraine Massey, Katie never appreciated how wonderful her natural curls could be. Until this trip, Katie insisted on wearing her hair in a ponytail or under a hat so no one would notice she didn’t have straight hair. Katie thought she would be forever miserable with her lot in life – curly, unmanageable hair.

As we flew into La Guardia airport, we could see Katie's eyes widen as she began to soak in the magnitude of what was about to happen. On our drive into the City, she was speechless and stared in amazement at all of the sights and sounds of Manhattan. By the time we entered our hotel suite, she was bursting with excitement as we were about to meet the trip's benefactors, Michelle and Gretchen, at dinner.

The first night at dinner we quickly bonded with Michelle and Gretchen, and spent most of the evening spotting everyone with curly hair in the restaurant as we enjoyed an awesome meal. In just this one Midtown restaurant, Katie developed her first awareness that there were so many people with hair just like hers.

The next day, Gretchen and Michelle took us on a whirlwind of fun activities, including lunch at Serendipity and shopping at the American Girl store, FAO Schwartz, and The Children's Place (which was gracious enough to contribute the wardrobe Katie would wear to her curly hair makeover and photo shoot the following morning).

All the while, Katie spotted even more people with curly hair. Her awareness that other people live happily with curly hair. and wear it out with pride (not in a ponytail or under a hat), continued to grow with each passing moment. Katie even got to fit in a testosterone break for her dad by practicing her softball fielding, throwing, and catching in Central Park in the late afternoon.

The final transformation took place the following morning upon meeting Lorraine Massey at her salon in Soho where Katie saw an entire salon of curls, curls, and more curls. She saw tight curls, big curls, and corkscrew curls just like hers. Lorraine lovingly taught Katie, step by step, how to care for her curls. She explained how Katie should wash her hair, to let the water fall on her curls, not to use shampoo as most shampoos damage curls, and she demonstrated how “No-Poo,” a product created by Lorraine, would benefit her curls instead.

Lorraine also assured Katie that she would never again have to use a comb or a brush, a difficult endeavor that Katie viewed as source of anxiety, frustration and physical agony. Lorraine tutored Katie on the importance of using the right conditioner. Finally, Loraine stressed the benefits of flipping her hair over and scrunching it with her hands while it dries.

When all was said and done, Lorraine did not cut much off Katie's hair. Instead, she told her to let it grow. With Katie's type of corkscrew curls, the only way her hair will properly lay is to let it grow over the next few years. Since that final day, Katie has used the products Lorraine gave her and followed the lessons learned to a "T."

Her hair no longer frizzes and her curls no longer look too sticky or too stiff. In the end, she has hair that is more manageable and her curls look more beautiful and bouncy. Thanks to Michelle, Gretchen and Lorraine, Katie's curls and life will forever be changed for the better.

-- Andrea and Michael Korein (Katie's grateful parents)

P.S. In case you’re wondering, Katie now wears her hair down at school with pride, a big smile, and a new found confidence.

It’s hard to believe it has been almost a year since I went to New York for my special weekend of curly girl fun!

Just to refresh your memory, as the winner I was flown to New York in May 2006 for a makeover with "Curly Girl" author Lorraine Massey of Devachan Salon.

My life as a curly girl was changed by that trip. The way I wash my hair has changed. The way I style my hair has changed. The way I feel about my curls has changed. I realize there are a lot of people out there with curls. I love my curls and I don’t want to straighten my hair anymore.

People are always talking to my parents about my curls. They ask my mom how to maintain it, how to wash and style it, what products to use, and who cuts my hair (they know Dad is clueless).

Since I met Lorraine, I have been very careful about cutting my hair. Lorraine told me “just let your hair grow for 6 years.” Other than cutting some split ends, we have followed her advice. I really do need to let my hair grow a lot so the weight of my hair will allow it to grow down and long instead of out. My hair needs to do a lot more growing. But that's okay. I am willing to wait.

I use all of the Devacurl products. They make my curls look better and softer. I use the Devacurl No-Poo, Low-Poo, One Condition, Angell, B'Leave in, and Set It Free.

My curls are usually dry, and my two days of swim practice each week in chlorine water make them even drier. That’s why I recently started conditioning every day, and only No-Pooing two times a week in the hopes that my curls will get softer and less frizzy on top.

I am very careful not to brush or mess with my curls when I get out of the shower. To dry my hair, I only dab and scrunch my hair with a rag (not a terry-cloth towel). Try a t-shirt. It works!

Then I use the Devacurl AnGell to get my curls to look tight. I use Devacurl B’ Leave In conditioner on my ends to give them even more conditioning. If I have time, I put my hair in clips, spray on some Set It Free and let it dry. After all this prep, I end up with the curls I want.

My friends from my soccer team love to play with my curls and they ask me all the time how I get my hair to look the way it does. That makes me feel special in a good way instead of different in a bad way.

I am now proud to say I am a curly girl, and I hope that all those curly girls out there start wearing their hair with pride and not hiding it. I recommend headbands. They look cute with curls.

Keep that curl pride!

Your fellow curly girl,


Total 3 results.

6 Gentle Dyes for Naturally Curly Hair

Hair color alternatives that are free of harsh chemicals.
April 16, 2014 Read more »

Get the Tension Method Right

Three steps to effectively stretch your natural hair with heat.
April 15, 2014 Read more »

Product Discovery: BB Cream Works for Your Wavy Hair!

Now BB cream is versatile enough to protect both skin AND hair.
April 15, 2014 Read more »