A round up of Cassidy's favorite hair products from the Premiere Orlando Beauty Show.
The It Factor
I love having freshly washed hair but can't stand the 7 hours it takes to fully air dry my hair. It Factor promises to reduce drying time by 50%. How? The formulation breaks down water molecules so that they evaporate more quickly so that whether you're diffusing or air drying, your curls will be touchably dry faster!