It is near impossible to walk into Target and walk out with what you came for, especially now that they have bolstered their curly hair product offering. As their curly hair product aisle keeps expanding, deciding which products you should try can be overwhelming, especially as a newly natural. Well, no need to stress and watch a thousand YouTube videos, we’re giving you a head start.

Here are Target’s top selling curly hair care products, along with customer reviews explaining why you love them.

SheaMoisture Manuka Honey & Mafura Intensive Hydration Shampoo

Naturalgirl714: “This shampoo is heaven sent. It has a great lather with just a amount of product, so a little goes a long way. It leaves your hair clean and moisturized. My hair just feels better since I made the switch. Great for low porosity hair.”

Burt’s Bees Super Shiny Mango Shampoo

Larchitech: “I have an autistic sister with very sensitive skin and hair. For years she had really frizzy hair and a lot dandruff issues. One day I took a risk and bought the super shiny mango shampoo for her and within days her hair was sleek and shiny. Not a trace of dandruff. She loves her shampoo and now I use it too.”

SheaMoisture Coconut & Hibiscus Curl & Shine Shampoo

Shennie: “I believe I have found the one. Finally! I have tried many shampoos on my frizzy, curly hair over the years and nothing has brought me great results such as this one. After a recommendation from a beauty blogger about how natural this line is and after reading the reviews, I thought I would give it a shot. What do I have to lose, right? Well, I made a great decision. This shampoo combined with the conditioner leaves my hair frizz-free and super smooth. It also give my hair a glossy shine. I have natural curls and this shampoo and conditioner enhances them. I will not switch to anything else. Thank you for making this product!”

Mane ‘N Tail Shampoo

Maricruz: “Hair is thicker than ever! Love this product! Made my hair feel and look so much thicker.”

Kinky-Curly Knot Today Conditioner

Doms817: “Hair life saver for 4C girls. I love the way it makes my hair feels right after applying it.”

SheaMoisture Coconut & Hibiscus Curl & Style Milk

Jenn: “I love this product. I use this on my bi-racial (black/white”> children as part of their hair routine. We use the LOC method. I have tried to get away with not using this product because of the price, but I honestly value my time more than my money. If I use this product a little everyday, I can literally go a full week between washes and still run my fingers through my 3 yr. old daughter’s mid-back length 3C hair. (With very little frizz!”> If I don’t use it, I end up spending literally an hour plus worth of time every 2 days with a wide tooth comb detangling.”

Miss Jessie’s Jelly Soft Curls

CeCe McGee: “I have very curly 3A/3B hair which is fine and very frizzy/coarse at the same time. It sounds very contradictory, but there is no other way to explain my hair. Products with too much oils and creams are too heavy for my hair while typically others are too light. My hair craves moisture. In addition to my typical Mixed Chicks Leave in Conditioner and Aveeno Dry Oil, I use Jelly Soft Curls ( in that order”>. I then let my hair air-dry, typically on a pile on top of my head. Once my hair is completely dry on its own, I shake it out a bit and my curls are beautiful and defined frizz, free ringlets. I get a ton of compliments!…After reading the other reviews I had to leave my 2 cents because I think people should at least give it a try. I use two palm sized dollops of this after I wash my hair. On touch-up days I add water and maybe some more leave-in and/or a quarter sized amount of this. If you use too much your hair will be dry, crunchy, and possibly flaky.”

Miss Jessie’s Pillow Soft Curls

Kakee87: “Miss Jessie’s Pillow Soft Curls has been a complete game changer for my hair! I love the texture of my hair (not crunchy”> when I use this product. I am a busy mom, so I usually don’t have time to style my hair. I can put this in my hair at night and wake up the next morning with amazing curls. The fabric softener smell is a little strong at first. However, I don’t mind the smell and the hubby loves it. I usually don’t splurge on hair products but I’m glad I did. This stuff has proven to be worth every penny!”

Renpure Biotin & Collagen Shampoo

Duncan Polk (Amazon review”>: “I bought this at Target for $4.99 and I am in love! My hair is already thick but I lost a good amount after having a baby. It has slowly grown back but between hormones and age, it’s never been the same. Until I found this product. I love Renpure products, but this is my all time favorite now. I am currently pairing this with the argan oil conditioner and I love my hair again. I will start purchasing the larger bottle from Amazon.”

Renpure Nourishing Coconut Cream Conditioner

Ann (Amazon review”>: “This is best conditioner. Coconut is my favorite smell, so this works great for me. Makes my hair so soft!”

Mixed Chicks Leave-in Conditioner

Susonthebeach: “I have tried literally every anti-frizz, anti-humidity product on the market. I am Caucasian with shoulder-length, naturally wavy, fine hair that always frizzes. This product has completely transformed my hair. I use about a quarter size amount and comb it throughout paying particular attention to the ends. I let it dry naturally and voila, I have amazingly soft, luxurious waves with zero frizz. Everyone is different. Over the years I have spent thousands of dollars on hair care products and had pretty much resorted to wearing my hair in braids or just wearing a hat to deal with the frizz issue until I discovered this product. So, if you have the type of hair I do I can unequivocally say do yourself a favor and stock up on Mixed Chick’s Leave-in Conditioner. It’s awesome!”

SoapBox Hydrate & Heal Argan Oil Shampoo

Kathryn2527: “My favorite thing about this shampoo is the social mission of Soapbox. For every product you buy from them they donate money towards providing clean water in areas of need (nationally and worldwide”>! The shampoo did a great job – I was very happy to see that it was paraben and sulfate free, this is always important to me! At first I was a little put off by the smell (note that I am very sensitive to smells”> but once I rinsed my hair the smell fades and was very faint. By the time my hair was dry I couldn’t smell it at all anymore. I received this product for free so that I could review it for the company. I would recommend it. It’s not as fancy as a salon quality shampoo but my hair feels soft and clean and I love supporting a good cause.”

Have you tried any of these Target best sellers?

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