What They Say:
A first-of-its-kind hair primer that extends your style 2x longer. Formulated with our advanced priming system and powered by our patented Healthy Hair Molecule (OFPMA) to create an exquisitely thin, weightless shield which repels dirt and oil to keep hair cleaner, longer, creates an optimal base for all styles and is so perfecting it can be used alone yet so weightless it can be layered under other styling products.
What I say:
For my hair personally, I can't use this product alone. It has no hold and my hair expands more than I desire. But that being said, this is a holy grail product for me. It is an extra step in the after shower styling routine, yes, but I notice such a difference when I use this product vs. when I don't it's a step I am willing to take. I use this after my leave in conditioner and before anything else, applying it section by section. I feel it helps seals any gaps or tears in my hair's cuticle caused my damage so my styling products that follow lay on the hair more evenly and work more effectively. In a pinch I will use this on dry hair too and it helps with some frizz. This is good for those who have thicker , dry or very dry hair.