You might be a little too young to remember it, but the "moral majority" was not only a catchphrase, but an evangelical lobbying group in the 80s.
Moral Majority - Wikipedia, the free encyclopedia
I'm glad that you're an open minded Republican (your words) because you're probably in the minority within your chosen political party.
"The challenge is to be yourself in a world that is trying to make you like everybody else."
"...rationality is not necessary to sell things.."
My staples: Mane n Tail (cowash), Garnier Fructis Sleek n Shine (leave in condish), Grapeseed oil or shea butter (sealing), Organic Root Stimulator Elasticitea (leave-in condish & light hold)