I don't care whether a product comes from the ethnic section or not. I use what my hair likes which tends to be more natural ingredients. There are many white women on CT who use Shea Moisture for example and love it. and it is black owned company. I have never understood the point of people coming on CT with hair problems and telling us their racial makeup. Especially if they but don't tell us porosity, density, texture as in fine or coarse, or if they are protein sensitive. I don't respond to those threads because it is not like we can say "all people of x race should use y product." so I have no advice to offer.