It doesn't seem that confusing to me and it makes sense that they aren't so super specific. One person's rinse out can be another person's leave-in. We're all so flexible with the way we use products and I think SheaMoisture knows that.
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3C/Fine to Medium/Low Porosity/High Density/Protein Sensitive
Trying to grow my hair long and healthy from pixie length so:
No heat tools
No brushes
No salts
No waxes
No heavy oils
Zero dyes or chemical treatments of any kind!

MoistureMoistureMoisture
Low Poo: CJ Gentle Cleansing Shampoo
RO/DC: DB Pumpkin Seed Curl Moisturizing Conditioner
LI: CJ Curl Assurance Smoothing Lotion