Im guilty. I staightened my hair for the first time the other day in over 2 years!! I was very careful to not have excess heat damage and plan on doing a 2 day deep treatment when i wash to recover but with it being so cold and dry i wanted a little change and to see how long my hair was straight.

I think if you blow dried consistently in the winter even just for a few months the damage would build up but if you straighten your hair once or twice, use heart protection and deep t after, it wont be so bad.
2c/3a..fine/regular texture..normal porosity..low elasticity..high density..cherub curls

MONAT all natural hair products are the absolute BEST

goals: grow out bad breakage cut and artificial hair color1
last softener: Sept 2010
last color: 2.14.15
last cut/trim: 4.7.15