I was reading reviews about the B&A Salon here:

http://www.yelp.com/biz/batia-and-aleeza-beverly-hills

and came across this tidbit:

"--mix their hair gel in a spray bottle in a 50/50 ratio with water
[they will tell you to put it on very wet hair but Aleeza recently told me this secret. you need to dilute their gel 50% with water to get it to work right. if you don't dilute it you will be pouring money down the drain and using too much gel.]"

Anyone try this?
3a/medium texture/normal porosity