Having hideously curly red hair (frizzy!!!), I have tried it all so I was really skeptical when I saw the informercial. I've seen that stuff before. But I broke down and tried it, not expecting much, but was I surprised. It smoothed my hair and made it really shiny and no frizzies at all. What an amazing tool!!!!!!! I loved it!!!!!!!! So I would definitely recommend it if you are thinking of trying it - for curly hair, it was well worth the price because it also took about half the time to do my hair. I'm in love with it.