Revlon discontinued my haircolor

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  • 2 Post By RizosMio
  • 1 Post By AngelaE8654
  • 1 Post By Rednaturalcurls

I am so upset I could cry. Revlon introduced the new Colorsilk buttercream line and in process of that discontinued the shade I use in the regular colorsilk line, Strawberry Blonde. I contacted them to confirm it and the answer was due to fashion trends they sometimes have to discontinue a popular product. Um what?! There is nothing comparable in the new line to match my shade and their suggestion....try medium golden blonde or light auburn. Um again, what?! Neither of those are even remotely close to my current shade and I have used this color for fifteen plus years. I want to cry....

Sent from my SCH-I535 using CurlTalk App
Hair Type: mix of 3's, growing out an angled bob, color-treated red.
Current products: GVP conditioning balm for co-wash and leave in, Curl Junkie Curls in a Bottle, Pattern Pusha and Garnier Anti-humidity hairspray
Location:Sunny Florida
Hair idol: Kimberly Schlapman from Little Big Town
Oh no!!! Could you try mixing the two colors to make something close??
2c/3a/3b, Fine/med, Dense, high porous, & normal elas.

Lo-poo - Renpure Keratin, SMR, Giovanni SaS
clarifying - mix Johnson's H2T with low poo
Co-wash - Suave Nats. clar. or coco.
RO - GVPCB, Ion Eff. Care, TN.
LI - SMR, Cure Care, or RO
Seal - MO or Jojoba
DT - + honey, ACV, & EVOO to SM masque & GVPCB
PT - Gelatin!, CNPF
Styling - FSG, AIF, BRHG, LALS/PS, GF curl spray gel, SM Souffle/Smoothie, LOOB
Oils - MO!, EVOO, jojoba, GSO, SM Elixer, EVCO, VO5 Hairdressing
You could probably still find the color in stores or online, at least for now? In the meantime you could try searching for something else. It's a little bit of homework but here goes.

Revlon is owned by MacAndrews & Forbes. A little trick I've used in the past is to look at who owns a brand. Afterward, I look at all the other brands that the companies owns...and chances are there's a product similar to what I use (similar ingredients) and one of them is always cheaper. So I go for the cheapest, and have the same results.

So in your case, I would check out all the brands M&F currently own. I realize it's way more delicate because color is so specific, but it's worth a shot. Try looking into Almay, Philosophy skincare, Sinful Colors, Charlie fragrances, Mitchum, Ultima II Cosmetics and Gatineau skincare. I don't color my hair so I don't know if these other brands even offer hair coloring products, but it's worth a try. You can also compare ingredients in-between in the Revlon color lines. You might be surprised!
Samanthascurlz and claudine19 like this.
You could probably still find the color in stores or online, at least for now? In the meantime you could try searching for something else. It's a little bit of homework but here goes.

Revlon is owned by MacAndrews & Forbes. A little trick I've used in the past is to look at who owns a brand. Afterward, I look at all the other brands that the companies owns...and chances are there's a product similar to what I use (similar ingredients) and one of them is always cheaper. So I go for the cheapest, and have the same results.

So in your case, I would check out all the brands M&F currently own. I realize it's way more delicate because color is so specific, but it's worth a shot. Try looking into Almay, Philosophy skincare, Sinful Colors, Charlie fragrances, Mitchum, Ultima II Cosmetics and Gatineau skincare. I don't color my hair so I don't know if these other brands even offer hair coloring products, but it's worth a try. You can also compare ingredients in-between in the Revlon color lines. You might be surprised!
Originally Posted by RizosMio
This sounds like a great idea.
Another suggestion which would also save you money would be to try to figure out (with help from a knowledgeable Revlon CS person or maybe a hairdresser) which color and level make up strawberry blonde and mix your own. Seems to me it would be blonde + red but of course it's a bit more complicated than that.
Buying a bottle of color (or more than one color) and peroxide and mixing yourself is not hard at all and it's more economical than buying those kits. (This is assuming you're using permanent color, not the kind that washes out).
GL
I second that idea! Go to a Sally's, tell them your issue, and they can probably guide you through what you need to mix your own, or perhaps even a kit that would be comparable.

My college roommate did that (mixed her own color from things she bought at Sally's), and she was a double processes blonde! I would think straight hair color would be a lot easier than bleaching then highlighting DIY! There's hope for you! Lol! And that's not something that will get discontinued, either!
2c/3a/3b, Fine/med, Dense, high porous, & normal elas.

Lo-poo - Renpure Keratin, SMR, Giovanni SaS
clarifying - mix Johnson's H2T with low poo
Co-wash - Suave Nats. clar. or coco.
RO - GVPCB, Ion Eff. Care, TN.
LI - SMR, Cure Care, or RO
Seal - MO or Jojoba
DT - + honey, ACV, & EVOO to SM masque & GVPCB
PT - Gelatin!, CNPF
Styling - FSG, AIF, BRHG, LALS/PS, GF curl spray gel, SM Souffle/Smoothie, LOOB
Oils - MO!, EVOO, jojoba, GSO, SM Elixer, EVCO, VO5 Hairdressing
I did consider the Sallys option and I may attempt that.

So far I haven't been able to locate any in stores. It wasn't carried in every store. Mostly I only found it at Wal-Mart. Ulta, Walgreens and cvs carry colorsilk but in limited color choices. Target sometimes had it. Walmart always had biggest selection and its already off the shelves to make room for the new line. I probably should have changed a couple years ago when it started to be a little harder to find but walmart always had it. And sadly most all the other lines I have looked at so far have no strawberry blond option at all. A few have light reddish blond but that isnt quite the same. Also I liked colorsilk because of no ammonia. I might try Big Lots to see if any of it pops up there.

Sent from my SCH-I535 using CurlTalk App
Hair Type: mix of 3's, growing out an angled bob, color-treated red.
Current products: GVP conditioning balm for co-wash and leave in, Curl Junkie Curls in a Bottle, Pattern Pusha and Garnier Anti-humidity hairspray
Location:Sunny Florida
Hair idol: Kimberly Schlapman from Little Big Town
I don't have time to do a thorough search right now - but a quick look and I found one for ecocolor and one for age beautifully - whatever they are. but they had their product colors compared to the main stream colors - so that might give you and idea of where to look if you change brands. Good luck.
I found my color on Amazon for reasonable. Stocked up so that should hold me for a little while till I figure something else out. Gives me more time to research a good replacement

Sent from my SCH-I535 using CurlTalk App
Hair Type: mix of 3's, growing out an angled bob, color-treated red.
Current products: GVP conditioning balm for co-wash and leave in, Curl Junkie Curls in a Bottle, Pattern Pusha and Garnier Anti-humidity hairspray
Location:Sunny Florida
Hair idol: Kimberly Schlapman from Little Big Town
I used that color when I started seeing grey. I'm much happier with henna now, although the color is more intense. Maybe start researching that option when you get close to running out of Colorsilk?

Dogs and nature abhor a vacuum.
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This is a close fix to replace Revlon Colorsilk #42 Strawberry Blond.

I buy the Revlon Colorsilk #74 (medium blond) and Revlon Colorsilk #45 (bright auburn). I mix the contents of the two bottles together, making sure they are very well mixed, and then return them to the glass bottles... using one right away and saving the remainder until the next time I need it. The result isn't an exact match, but it's pretty close, and a lot closer than anything else I have found.

I hope this helps. I miss the color too. I've used it for years and it was quite a popular color with my friends too.
That's a good thought. I have been playing with Wella color from Sally's but haven't found the right shade yet. One was too light and the last color is too dark. Next try will be a shade in between the two to see if that gets it. I'm still miffed Revlon discontinued. Nothing else has been as good.

Sent from my SCH-I535 using CurlTalk App
Hair Type: mix of 3's, growing out an angled bob, color-treated red.
Current products: GVP conditioning balm for co-wash and leave in, Curl Junkie Curls in a Bottle, Pattern Pusha and Garnier Anti-humidity hairspray
Location:Sunny Florida
Hair idol: Kimberly Schlapman from Little Big Town
I have been using #72 Strawberry Blonde for so long, I have no idea when I began using it (20+ years) I live in a very remote area, and when I couldn't find it, I thought it was due to my location. After driving to several larger towns and even 2 different cities, and still not finding it, I called Revlon to find that it had been discontinued. I have very thick long hair and use 3-4 boxes per session, so I have been mixing colors to find a good fit. It is really horrible that we can't rely on a product we have been faithful to for so many years. I feel your pain
Although I don't personally color my hair, I would HATE that. I really, REALLY hate it when stuff I depend on gets discontinued.
curlypearl likes this.


I'm definitely a "curly" 2c. Sometimes curly and sometimes just wavy upper layer with a ringlety under layer. My hair has been thick and coarse since birth. Strawberry blonde in color that can and does change depending on the type and amount of light.


All in all, I'm happy with my hair type but almost for sure think yours is prettier.
Has anyone tried what I think is the new color they have out called Revlon Colorsilk Beautiful Color, Bright Auburn 45?
I am wondering if that is anything like the strawberry blond color they used to have?


I also have used this color since I am 18 years old and am now 53yrs old. I almost died when they discontinued it. I went online and bought about 30 boxes of it so it lasted me for a little while. Once that ran out I had to try to find another color and really haven't. I used to get comments on my hair all the time. EVERYONE LOVED the color. Now I get a few people say they love my hair but not anything about the color so I know its nothing like it used to be...


Just looking for some thoughts on this other color and if anyone tried it. It is not for sale in my local store. I just found it online and thought I would give it a try. I did see someone said about mixing the two so I was also wondering if anyone tried that and how it came out. I have never mixed hair color like that. I have very thick hair and can probably get away with using two boxes of color... Just wasn't sure if mixing like that really worked..


ANY feedback would be very much appreciated.
I added two pictures one of the color I have now and then the one in uniform was with my favorite color strawberry blond #72
Attached Thumbnails
Revlon discontinued my haircolor-10711262_10152720783003320_634426545_n.jpg   Revlon discontinued my haircolor-jackie11.jpg  
My hair is naturally a "golden strawberry blonde" and I have never colored it but I will have to say, your color looks absolutely natural. I like the color in both pictures and the one that is a more "golden" color is very pretty; however the first picture looks like that is the color you were born with. Is that the color you had to use as a substitute? In any case your hair is beautiful.


I'm definitely a "curly" 2c. Sometimes curly and sometimes just wavy upper layer with a ringlety under layer. My hair has been thick and coarse since birth. Strawberry blonde in color that can and does change depending on the type and amount of light.


All in all, I'm happy with my hair type but almost for sure think yours is prettier.
I used the Bright Auburn years ago before I moved to Strawberry Blonde. It is more orangey and darker than what you get with strawberry blonde. Not as natural of a red. I gave up on finding a home replacement and have been letting my hairstylist do my color now for quite some time. It's been a process trying to get it to where I want it (some bad screw ups along the way when I first started trying to find a replacement), but we have a pretty good formula now with a Schwarzkopf color. And I use a temp color mousse in between to extend the time between appointments.


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AngelaE8654 likes this.
Hair Type: mix of 3's, growing out an angled bob, color-treated red.
Current products: GVP conditioning balm for co-wash and leave in, Curl Junkie Curls in a Bottle, Pattern Pusha and Garnier Anti-humidity hairspray
Location:Sunny Florida
Hair idol: Kimberly Schlapman from Little Big Town

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