Jul 24, 2015 - I recently purchased this at a local b&m. I have very fine 3A hair, that's extremely porous. LaBella Max Hold has plenty of its favorite food ~ protein! This summer has had exceptionally high dews (hanging in the 70's). Consequently, I've been really struggling with a frizz factor. This has been the ONLY gel I have found that does the trick. It's got a very nice consistency...application is easier than alot of the sticky gels. The smell is light and pleasant, although it dissipates quickly. It's a keeper!