Oct 15, 2014 - This was THE best do it yourself color treatment I have ever used!!! I did not achieve the exact color as on the box, but I am very happy with my results. So much so, that I will be reapplying in 6 weeks to achieve more color. I love the smell of the argan oil treatment and my hair was extremely soft and moisturized. I never experienced any dryness or breakage with this product. This is a top notch product that I will recommend again and again!!