Nov 29, 2012 - I have to agree with the prior 2 reviewers. Ivan is great. With his expertise, I've got the curly hair I've always wanted. He's got just the right mix of listening and suggesting, for those of us who aren't too sure what we want exactly. His wife, Michelle, works there, too, and they're both smart, warm people. And both curly-headed. Don't worry about parking. There are usually metered spots out front, and they'll keep track of that for you. It's also kitty-corner from the Kiowa Street parking garage. (The building address is on Tejon, but their entrance is on Kiowa.) They know and sell the Deva Curl products but they apply zero pressure to buy. Michelle says she didn't like the feeling when others did that to her, so she doesn't do it to to others. I have to give Ivan top rating for color, too. My color now has all the depth and hues it had when I was kid, which is what I wanted. It's so natural looking that I forget I've gone grey. I think their prices are quite fair, lower than I expected. That makes me happy. I feel like I can make another appointment as soon as I need it, rather than wait until my hair gets really bad while I save up my shekels.