Teri Evans

“It’s not so set, it’s a lot more fun and a little more free,” explains Giovanni Giuntoli, a Redken stylist, also working his magic on the models’ manes. “It’s a lot more about naturally curly hair and just the volume of it and the playfulness of it. That’s what Betsey’s shows are about. She wants to make sure everyone has fun.”

“With dessert-like hair care products, you can still get the same kind of personal sensation and satisfaction without having to eat the chocolate chip cookie, literally. And vanilla, from an aromatherapy perspective, is very calming and soothing.”

How to guard against curly hair chlorine damage

Lorraine Massey, co-partner of the chic Devachan salon, says there’s a curl-volution happening among curlies everywhere. It’s that freedom the curl guru is encouraging both women and men to embrace when she launches a national advertising campaign this fall.

Exclusive launch party showcased Fekkai’s new Luscious Curls Shampoo and Conditioner.