Every year we poll the NaturallyCurly community on the curly hair products and tools that have achieved Holy Grail status for them. We don't prompt you with certain brands or products - this is purely the unfiltered opinions of thousands of curlies. Over 3,000 NaturallyCurly community members and team members have taken the time to share their favorite products, tools and necessities for curly, coily and wavy hair. That’s right, for the first time, we created the Best of the Best Leaders in Curl awards to recognize those products deemed the best textured-hair solutions, selected by both our community and our editors.

Each winner is organized by categories for each curl type and Editor’s Choice picks including:

  • Shampoo
  • Conditioner
  • Hair Treatments
  • Styling
  • Finishers and Refreshers
  • Editor’s Picks

The Results

We have compiled the votes and are excited to announce 2019's list of holy grail, must have items that every curly girl should try out. See the full list of winners here!

Did your holy grail(s) make the list? Let us know in the comments any products we should try.