as i am curl moisturizer, milk and refresher

Let’s look at the key attributes of all three formulas to understand their unique characteristics, differences, and best practices using As I am Naturally Products.

As I Am So Much Moisture! Hydrating Lotion

A moisturizer is designed to hydrate the hair shaft. Curly and coily hair are naturally drier than straight hair, which make them more vulnerable to breakage. Retaining moisture in the hair strands is essential to keeping a full head of healthy curls. Common ingredients in moisturizing products are fatty alcohols like cetearyl alcohol, which help to enrich the hair with oil and aid in emulsifying ingredients. Glycerin is a humectant that is a common ingredient in moisturizers. Beware if you are in a dry climate, as this can have an adverse effect and withdraw moisture from your hair and into the atmosphere.

Top ingredients

Water, glycerin, aloe barbadensis leaf juice, royal jelly, glucose, and lavandula angustifolia (lavender) flower extract.

Glycerin is the first ingredient and therefore the most prominent ingredient. Perfect for adding and holding moisture in your hair ( given the right climate). Second up is aloe leaf juice, another power hitter for moisturizing and sealing the cuticle. It is unknown what is in the royal jelly, but an As I Am representative touts its origin to be a natural substance from queen honeybees. Glucose is a plant derived simple sugar that acts as a humectant in cosmetics and lavender extract is soothing to a stressed scalp.

Best Practices

Use your moisturizer daily or every few days based on your hair type. It is good to remember that because this attracts too much moisture to your hair, it is not an ideal styler. A moisturizer like this is best for puffs, textured curly afros, and other undefined textured looks; not to be confused with a styler designed to enhance definition, control frizz, and hold curls in place. Great for all hair types, however, be mindful when using a glycerin based moisturizer. A little goes a long way, so use it as you need it, no more and no less.

As I Am Moisture Milk Daily Hair Revitalizer

Milks were created to strengthen and hydrate the hair, hence the name milk, known for nourishing vitamins, minerals, and strengthening protein. Most hair milk formulas are called this for their creamy consistency. The consistency is accredited to the rich, emollients like shea butter and other nut derived oils and butters. A common ingredient that you will see is lanolin, a waxy yet protective substance of sterol esters. Moisture milks and milk stylers can get a lot done with little product.

Top ingredients

Aqueous (water, aqua purificada, purified) extracts: geta vulgaris (beet) root, glycine soja (soybean) oil, prunus amygdalus dulcis (Sweet almond) oil, theobromo cacao (cocoa) seed butter, butyrospermum parkii (shea butter), and cetearyl alcohol.

As you can see, the top five ingredients are rich nourishing natural emollients of beetroot, soybean, and sweet almond oil for treating and encouraging growth, along with the nourishing elements of cocoa seed and shea butter.

Best Practices

Use this moisture milk as a base to your styler or you can use as your styler depending on your hair type. A little can go a long way. There is no reason to oversaturate the hair; one layer of your favorite milk-styler will be enough. Moisture milks are best for hydrating and styling fine hair and can be used as a moisturizing base for coarser hair. All hair types can benefit from the moisture, but wavy hair might find the emollients to be heavy, while tight curlies may find it to be too light for styling. Consider this a light product that can be used as often as daily.

As I Am Coco Shea Spray

A refresher spray is designed to refresh your current curl style. Based with water, the Coco Shea Spray is a light mist that can revitalize your thirsty curls and pump some juices beneath that hair shaft for oh so fresh curls.

Top ingredients

Water, cocos nucaifera (coconut) oil, butyrospermum parkii (shea butter), glycerin, and disodium ethylene dicocamide PEG-15 disulfate.

The light water based spray with coconut oil and shea butter is emulsified with submicron technology to gently and lightly protect the hair strands while infusing water into your curls. This product is perfect for your second day hair after your perfectly set wash and go. African shea butter protects the hair and then glycerin enters the scene with less intensity than the moisturizer formula, as it is the third ingredient. The fourth ingredient serves as a conditioning agent and foam producer and the fifth ingredient a thickener.

Best Practices

Use this to refresh your curls and prep for a new style or rejuvenate your previous look. All hair types can benefit from this spray, as it is so light. For styling, wavy hair types will need a curl boost to follow, curly girls can shake and go, and coilies can follow with a cream styler as needed.

In closing

All three of these formulas are moisturizers; they simply do so in three different ways. If your hair is often dry then glycerin based moisturizer will do you good. If you love a light moisturizing base or love to style with light products then moisture milk is your friend. Finally, no matter what hair type, if you do not have time to rewash and restyle, all hair types can opt for a curl refresher. You can spray it on or rub it in with your fingertips!

Do share, what is best for your hair?