Soultanicals

Don’t get me wrong — all of the small businesses I feature are phenomenal. But I have a soft spot for a few businesses in particular; and Soultanicals is one of them. 

Soultanicals owner and creator Ayo Ogun-McCants adiates love and positivity, and those vibes spill out of every product in her hair, bath, and body line. Inspired by her love of cultures, traditions, and the natural richness of African design, the Soultanicals line features products with botanical ingredients, bright designs and fun names, inspired by Ayo’s own earthy, fun, and afro-original nature. Soultanicals products are made for naturals of all textures and lengths who want to experience high-quality handmade natural products, while promoting self-love and wellness.

A little over a month ago, Ayo reached out to me about sampling some Soultanicals products, and I couldn’t be happier. It was perfect timing — I had just seen my hair crush HeyFranHey raving about the line, and I was looking for more high-quality businesses for the 2nd round of my small business features. Ayo provided me with some amazing products to try out: Curl Blaze Hair Glaze, Knot Sauce Coil Detangler, Honey I Shrunk the Frizz Strand Poo Bar, Fluffalicious Curl Nutricious, and Knappylicious Kink Drink. Of all the products, Curl Blaze Hair Glaze, Knot Sauce Coil Detangler, and Fluffalicious Curl Nutritious were my absolute faves. But in totality, all the products were AWESOME. I could go on and on forever…but for the sake of time, let’s explore my favorite Soultanicals products!

Curl Blaze Hair Glaze

Product Claim

Slip into natural hair bliss with this moisturizing, shine-enhancing and oh-so-curlicious plant-based hair gel. Define with blue malva & marshmallow root, acacia honey and silky smooth plant gum to create a ph-balanced, frizz-free, hydrating experience- certain to hold your curls in heavenly cloud 9. Awesome slip & Crunch-free.

WARNING: Extremely Curl Reactive!

Top Ingredients 411

Ingredients List

  • Distilled water Infusion of Blue Malva and Marshmallow root
  • Aloe Juice
  • Vegetable Glycerine
  • Guar Gum
  • Panthenol
  • Sclerotium gum
  • Sodium Lactate
  • Meadowfoam Seed Oil
  • Coconut Oil
  • Organic honey
  • Citrus Essential Oil and Fragrance Blend
  • Potassium Sorbate
  • Citric Acid
  • Blue Malva and Marshmallow Root Water Infusion are noted for their ability to strengthen and moisturize hair, while providing tons of slip due to their high mucilage content
  • Aloe Juice acts as a natural conditioning agent that restores the hair’s sheen, luster, and shine. It not only makes the hair soft, but it also enhances strength and suppleness
  • Vegetable Glycerin is a vegetable-based humectant that absorbs and retains moisture from the air
  • Guar Gum is a white flour-like substance made from an East Indian seed. Use small amounts as a thickener, binder, and volume enhancer
  • Panthenol is a form of vitamin B known to moisturize and soften hair. It’s also able to penetrate the cortex of the hair shaft, but cannot repair or thicken hair
  • Sclerotuym Gum is a gel-like thickening agent and polysaccharide produced through a fermentation process (basically fermented sugar”> that acts as a conditioning agent for hair

Performance:

When I first opened up the Curl Blaze, I thought it was going to be one of those “light” hold curl defining products that left me with some definition, but mostly frizz. I. Was. Wrong. Don’t let the liquid-y nature of the product fool you. It has tons of slip, and glides easily on top of and throughout the hair. It mixes with virtually ANY moisturizing product, making it ideal for mixing and layering. My curls were super defined, shiny, soft, had tons of body, and lasted for days. I loved this product so much, I went ahead and ordered some more already! I mean, just check out the definition and shine on this wash n’ go!

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