Why is it so frizzy !!?

I always had curls as a child but due to heat styling I damaged it. Now my hair is very very very wavy and a bit curly at the ends. There's one problem though , my hair is always frizzy at the top and front ! I never understand because I don't even dry my hair with a towel and it's still extreme frizzy. The back is always good though , are there any products or suggestions that I should use ?

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