My hair isnt curling anymore?

My hair isnt curling anymore. I don't use heat at all, i havn't changed anything in my routine. In october it was super curly like 2b almost 3a and now its practically straight/super frizzy and a little bit of wave at the end. I dont know what to do! I was using-the loreal ever curl sulfate-free shampoo- macadamia natural oil deep repair masque- When I get out the shower i scrunch Ogx oil -Then I scrunch some curl product in my hairIt's just not doing the same curls as before please help!The picture of me in blue is how it used to be :( and me in red is how it is right now.

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