natural and effective way to lengthen curls/prevent shrinkage, so hair actually looks longer

I am wondering if there is an effective, natural way to prevent shrinkage/elongate my curls so that that actually look obviously longer; everything I have tried so far has not worked and my hair never actually looks obviously longer. Also, have any of you tried the softening treatment at Ouidad Salon, if so what are your thoughts, complaints, reviews? 

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