For the launch, we held a VIP Party in the Livid Lounge of the Renaissance hotel on 48th & 7th. We picked this location because directly opposite of the Livid Lounge we have a huge billboard of our very own Kara Young.
Our four lovely ladies, Andrea, Meredith, Nyree and Sari, who won the Hair Rule Experience competition, were all glammed up to face the paparazzi and here they are:
The event was packed with super celebrities who all turned out to support Dickey and Kara, including Veronica Webb and Russell Simmons.
Bloggers and tweeters with influence were all at the party including John Simon, Anne Agoren, Betsy Kent and Sue Anne Shirzay,