Soldiers and military spouses at Fort Hood in Killeen, Texas, were treated to an inspirational day of beauty and motivation yesterday, featuring two of the hair industry’s biggest names.

John Paul DeJoria, co-founder of John Paul Mitchell Systems, and Geno Stampora, salon owner, trainer, author and industry icon, thrilled the crowd with motivational stories and much gratitude for the audience members’ sacrifice for their country.

Geno Stampora

Geno Stampora wowed the crowd with his humor and his positive message.

“We have here spouses and those in arms. It is a privilege to go in front of you to thank you for your service,” said DeJoria. “You all help preserve the American dream.”

Stampora, who had the audience doubled over in laughter much of the time, told the crowd, “You make the moment matter. You make the day matter.” Heads nodded along as he said, “This base is not a place for ego; it’s a place for heart.”

DeJoria, who revealed he is an admiral in the Texas Navy (who knew Texas had a Navy?), echoed Stampora’s positive message, “We feel that success unshared is failure.” He added to the military spouses, “You’re already doing it. You’re already giving back.”

John Paul DeJoria

John Paul DeJoria blesses and thanked audience members for their service to country.

DeJoria mentioned the Paul Mitchell brand will have “more unique products coming out” in the coming year, but didn’t provide details. He said that Paul Mitchell hasn’t raised its prices in a couple years — “America doesn’t need that right now.”

In addition to the speeches, the approximately 300 audience members were invited to fill their NaturallyCurly-donated tote bags with oodles of products provided by a variety of hair care companies, including Aquage, Paul Mitchell, Conair, Circle of Friends, Paul Brown, Sorme and Spornette.

Students from the Paul Mitchell School in Austin were available to offer product consultations.


A Paul Mitchell School student, right, offers product advice to a military wife.