Pantene's Beautiful Lengths campaign encourages people to grow, cut and donate their hair to create wigs for women who've lost their hair due to cancer treatment.
Participating donors from Londonderry High School in New Hampshire show off their hair donations at a pep rally donation drive.
Pantene Beautiful Lengths has reached its most impressive milestone since its hair donation campaign began nearly three years ago. This week marks the receipt of more than 1 million inches of hair donated to make free, real-hair wigs for women who have lost their hair due to cancer treatment.
That’s a lot of hair! In fact, it’s enough to:
- Stretch beyond the height of 66 Empire State Buildings!
- Cross the Golden Gate Bridge nearly 10 times!
- And most importantly…it’s enough to help thousands of women get back something that cancer has taken from them and help them fight this devastating illness.
Pantene is grateful to the survivors, communities, families, schools and you for supporting this cause.
Hair loss can strike an especially crippling blow to women fighting cancer. In fact, a recent study revealed that nearly 60 percent of women consider hair loss the most dreaded side effect they face when undergoing chemotherapy. Eight percent of these women are at risk of avoiding potentially life-saving treatment. Real-hair wigs can cost as much as $1200 and are often only partially covered by health insurance.
Donating your hair is a heartfelt and life-changing act of women's cancer and breast cancer support.
To fill this need and help people transform their healthy hair into a heartfelt gift, Pantene partnered with the Entertainment Industry Foundation (EIF) to launch Pantene Beautiful Lengths, a campaign that encourages people to grow, cut and donate their hair to create free, real-hair wigs for women who've lost their hair due to cancer.
In addition to providing wigs for free to women in need, Pantene has donated more than one million dollars to the EIF's Women's Cancer Research Fund, a program committed to saving lives by raising funds and awareness for millions of women and their families affected by cancer.
Donating your hair is a heartfelt and life-changing act of women's cancer and breast cancer support. To find out more, go to the Pantene Beautiful Lengths web site.